DKNY Be 100% Delicious by Donna Karan is a Floral Fruity fragrance for women. DKNY Be 100% Delicious was launched in 2021. Top notes are Pear, Pistachio, Mandarin Orange and Black Currant; middle notes are Magnolia, Rose Water and Orange Blossom; base notes are Tonka Bean, Sandalwood and White Woods.

Donna Karan New York is an American fashion company founded by designer Donna Karan and her late husband Stephan Weiss. The daughter of a tailor and a showroom model, fashion runs in Donna Karan's blood. She started designing for Anne Klein in the 1970s and launched her own brand in 1984. The designer achieved fame for her women's collections built around seven simple, interchangeable pieces, designed to take a woman from day into night. The company extended its brands with the DKNY label, aimed at younger women, and eventually with DKNY Jeans, DKNY Men and DKNY Active, expanding over time into children's clothing, home accessories and beauty products as well. The first perfume, Donna Karan for Women, was launched in 1992. In collaboration with Estee Lauder, new fragrances for men and women were offered throughout the 1990s. Luxury goods conglomerate LVMH acquired the company in 2000. Perfumes continue to be offered under the Donna Karan Beauty and DKNY labels.